Sunday, March 23, 2008

Give It Away, Give It Away, Give It Away

Sorry–had to get my Red Hot Chili Peppers on for a second. ;)

But if you’ve been with me for while, you know that I’m all about giving stuff away for free…

I believe that’s the key to real success. When you give something away, you’ll eventually reap the rewards tenfold–or more–while creating a loyal audience of followers who hang on your every word.

And I’m not talking about just “any” stuff. I’m talking about your BEST OF THE BEST.

(Basically, if you’re clinging to it with both hands, trying to figure out how much to charge, you should really be handing it out for nothing.)

Because this resonates big-time with your audience. Those who were unsure about you will become fans. Those who were wishy washy followers will now become loyal beyond words. And those who have already bought from you will become your biggest cheerleaders (as well as AWESOME JV Partners).

But I know what you’re thinking:

“Rich, if I give everything away, what am I going to sell”?

Patience, young grasshopper. ;) That will come in time, when you know more about your audience and what they REALLY want…as opposed to what you THINK they want.

And when you do strike that hidden vein of gold, you’ll be in a much better position to sell more products, gain an even bigger following, and become the maven in your marketplace that I know you can be.

So with that in mind, I want to give you a little freebie of my own today…

A couple of weeks ago I posted a bunch of video clips from the New Beginnings event in Orlando.

One of the most popular clips was from Product Launch Master Jeff Walker. Jeff offered some killer strategies for crafting a product launch that generates a massive tidal wave of clicks to your Buy Button.

In fact, it was so popular, we decided to give you even MORE of Jeff’s jaw-dropping presentation.

So without further adieu, here’s a 9 minute chunk of Jeff explaining some of the hidden nuances of a successful product launch.

Just another way of saying “thanks” for your continued support of Strategic Profits.

Enjoy!

Rich

Tuesday, March 11, 2008

Kathy Sierra, Gary Vaynerchuk, + Rich Schefren

Have you ever noticed that when you’re following the path you were meant to travel down… the universe has a weird way of helping you along the way?

Here’s an amazing but true story about what happens when you find your life’s work and the synchronicity, good fortune, and weird circumstances that seem to come out of nowhere.

It all started nine months ago while conducting research for The Attention Age Doctrine 1. I was at a sticking point, struggling with too many competing concepts, and no clear way to distill them down. I had been fraught for days trying to “crack the code” that would crystallize everything swimming inside my mind.

I couldn’t sleep, couldn’t write, and didn’t know what to do with myself. Finally, I sat down checked some emails, and then surfed the web looking for inspiration and clarity.

Then WHAMO! I stumbled onto a blog that changed everything. In fact, reading this blog shifted the direction of my professional life. ..

Read the rest of the story on Rich Schefren's Strategic Profits Blog...Click here

 

Saturday, March 8, 2008

Eavesdropping Device? Check out what Rich just posted...

angel-devil

Things are advancing in a big way…

Rich just made an interesting post about it and you’re going to want to get plugged into the future with him.

Also, stay tuned to the blog because there will be some leading edge information coming out from Rich over the next few days while he is traveling.

...and it will impact your business.

 Go here to find out more

 

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Saturday, March 1, 2008

Conference Update: John Carlton On Killer Testimonials

In this clip, Copywriting Legend John Carlton offers up 3 essential elements your testimonials must have to give you maximum credibility and instant maven status.

Take a look…

 

Monday, February 25, 2008

Conference Update: 2 Important Elements Of A Maven

  • Rich Schefren
    View
  • Mike Filsaime
    View
  • MaryEllen Tribby
    View
  • Paul Scheele
    View
  • Jeff Walker
     

Sunday, February 24, 2008

'New Beginnings' Video

Gotta make this quick, because Strategic Profits Live! is getting set to kick off. But I wanted to let you in on a special surprise I’ve been keeping under my hat for a while…

We’ve decided that, if you couldn’t make it to Strategic Profits Live!, you’ll have a daily ringside seat.

You read that right–for the next several days, the Strategic Profits Blog will be transformed into Conference Central, complete with daily updates on the latest happenings, smokin’ hot video clips from the speakers and behind-the-scenes interviews you won’t want to miss.

We’re talkin’ no-holds barred (and completely pitch free) nuggets of wisdom from the world’s greatest marketing and business building minds, including Frank Kern, Jeff Walker, Mike Filsaime, John Carlton, Jay Abraham, Janet Switzer and many more.

There’s never been anything of this magnitude ever attempted in the internet marketing world, and I’m giving the cameras an All-Access pass into every nook and cranny.

Here’s a few clips from today’s opening day activities - some workshop attendees and the crew getting up for the main event that I kick off tomorrow … looking good …

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Saturday, February 16, 2008

Jay Abraham Videos

"Inside is 5 videos, approximately 1 hour worth of Jay taking one complex business scenario after another and giving them (in as little as a few minute's time) solid, actionable strategies that will transform their profit margins from blah to BOOYAH--almost immediately.

We're talking an instant business makeover...a "sales transfusion" if you will. It's like being handed the keys to the castle from the master builder himself..."

- Rich Schefren

Jay Abraham Video Part 1

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Jay Abraham Video Part 2

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Jay Abraham Video Part 3

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Jay Abraham Video Part 4

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Jay Abraham Video Part 5