"Rich Schefren is by far, the best Online Business building coach in the whole universe right now.
If you want your business to survive in the advent of a new Web 3.0 revolution - you absolutely MUST watch his videos, subscribe to his blogs, read his books and take his coaching program at: www.strategicprofits.com.
I highly recommend his works to everyone who is serious about building his or her wealth online. Period." - Val Slastnikov, Business Solutions Consultant
P.S. You know how fanatical I am about systemizing your business, right?
Well, that goes for copy too. Great copy doesn't just come from talent. It comes from having an established process that you can tap into whenever you want to create glued-to-your-seat copy from either the stage or the keyboard.
Rich here, and my daughter's tear-choked words are still ringing in my ears as we speak...
See, last Monday was one of the most frustrating days in recent memory. Just when I thought it couldn't get it any worse, it did.
And it kept going from there.
Here's what happened in a nutshell...
I took Deb and the girls to the airport to catch an early flight. They were heading for Barbados for a few days of sun, sand, and quality Mommy-Daughter time.
I dropped them off, kissed everyone goodbye, and was headed back to the office when...
BOOM! The Porsche blows a tire.
Grrrr....
So I'm on the shoulder of I-95, jacking up my vehicle and swearing under my breath while cars zoom within inches at 90-plus MPH...and my cell rings.
It's Deb--with more bad news. Ava's passport expired last week, and they won't let her through security.
AAARRRGGH!
Now, if you've traveled out of the country recently, you know how much of a pain that passports can be.
You might as well get in a boat and start rowing-- chances are you'll get there faster.
So I finish changing the tire and double-time it back to the airport (looking oh-so-presentable with my sweat-soaked shirt and black-smeared hands) to help straighten this out.
Long story short, we spent the next 8 hours or so jumping through hoops, filling out forms, and arguing heatedly with State Department reps...
...until finally, around 6 pm, my family lifted off the runway towards Barbados.
As I was driving back home, lamenting the fact that I had lost an entire day of productivity, two thoughts struck me that immediately began to ease my mind...
The first was this: How cool is it that I was able to just blow off a day of work and help my wife with this mishap?
Many people can't do that. There's no way they could just leave their cubicle and take care of an emergency without getting permission from this supervisor and that manager...
But because I run my own successful business, I was able to call the shots--not someone else. And that's a gratifying feeling if there ever was one.
Secondly, I thought, "How many other people have the freedom to just zip off to a beautiful first class resort on a Caribbean island at a moment's notice?"
That's how the Schefrens work. When we need a break, we don't plan months in advance and shop for the best deals.
We just pick up the phone, call our travel agent, and book an island getaway...a cruise...a week at Disney...a ski trip, whatever strikes our fancy.
And we don't worry about budgets or securing vacation time or any of that stuff--we just go.
(In fact, I did some quick math, and while I was speaking at a recent event to an audience that included high-ranking reps from Google and Microsoft, Deb's trip was paid for in my first 10 minutes on stage.)
So how did we get to this point in life, where we literally have the freedom to do anything we want-- whenever we want--without a care in the world?
Simple.
I can trace it back to one thing...one single strategy that changed everything in my business virtually overnight and gave me the lifestyle I've always dreamed of.
This is, by far, the single most influential strategy anyone ever taught me...and the most important element of your business growth.
It virtually guarantees your success if you follow the process, delivering the wealth, freedom, and opportunity you've always desired in the fastest possible time.
Sorry–had to get my Red Hot Chili Peppers on for a second.
But if you’ve been with me for while, you know that I’m all about giving stuff away for free…
I believe that’s the key to real success. When you give something away, you’ll eventually reap the rewards tenfold–or more–while creating a loyal audience of followers who hang on your every word.
And I’m not talking about just “any” stuff. I’m talking about your BEST OF THE BEST.
(Basically, if you’re clinging to it with both hands, trying to figure out how much to charge, you should really be handing it out for nothing.)
Because this resonates big-time with your audience. Those who were unsure about you will become fans. Those who were wishy washy followers will now become loyal beyond words. And those who have already bought from you will become your biggest cheerleaders (as well as AWESOME JV Partners).
But I know what you’re thinking:
“Rich, if I give everything away, what am I going to sell”?
Patience, young grasshopper. That will come in time, when you know more about your audience and what they REALLY want…as opposed to what you THINK they want.
And when you do strike that hidden vein of gold, you’ll be in a much better position to sell more products, gain an even bigger following, and become the maven in your marketplace that I know you can be.
So with that in mind, I want to give you a little freebie of my own today…
A couple of weeks ago I posted a bunch of video clips from the New Beginnings event in Orlando.
One of the most popular clips was from Product Launch Master Jeff Walker. Jeff offered some killer strategies for crafting a product launch that generates a massive tidal wave of clicks to your Buy Button.
In fact, it was so popular, we decided to give you even MORE of Jeff’s jaw-dropping presentation.
So without further adieu, here’s a 9 minute chunk of Jeff explaining some of the hidden nuances of a successful product launch.
Just another way of saying “thanks” for your continued support of Strategic Profits.
Have you ever noticed that when you’re following the path you were meant to travel down… the universe has a weird way of helping you along the way?
Here’s an amazing but true story about what happens when you find your life’s work and the synchronicity, good fortune, and weird circumstances that seem to come out of nowhere.
It all started nine months ago while conducting research for The Attention Age Doctrine 1. I was at a sticking point, struggling with too many competing concepts, and no clear way to distill them down. I had been fraught for days trying to “crack the code” that would crystallize everything swimming inside my mind.
I couldn’t sleep, couldn’t write, and didn’t know what to do with myself. Finally, I sat down checked some emails, and then surfed the web looking for inspiration and clarity.
Then WHAMO! I stumbled onto a blog that changed everything. In fact, reading this blog shifted the direction of my professional life. ..
In this clip, Copywriting Legend John Carlton offers up 3 essential elements your testimonials must have to give you maximum credibility and instant maven status.